Retail Marketing Manager

Nintendo of America About Nintendo of America: From the launch of the Nintendo Entertainment System™ more than 30 years ago, Nintendo’s mission has been to create smiles through unique entertainment experiences. Here at Nintendo of America Inc., we deliver on this mission by partnering closely with Nintendo Co., Ltd., to bring Nintendo’s iconic and cherished franchises including Mario™, Donkey Kong™, The Legend of Zelda™, Metroid™, Animal Crossing™, Pikmin™ and Splatoon™ across the Americas through our video games, hardware systems, and collaborations with partners on a range of other entertainment initiatives like feature films and theme parks. We are an equal opportunity employer offering a welcoming and inclusive environment in service to one another, our products, and the diverse consumers and communities we call home. For more information about Nintendo, please visit the company’s website at https://www.nintendo.com/. Team/Position Summary: The Retail Marketing & Strategy team empowers Nintendo of America's (NOA) sales teams and retail partners with strategic, business‑critical guidance to effectively reach and influence consumers across in‑store and online retail channels. Through impactful marketing and promotional planning, the team helps to elevate product awareness, strengthen brand affinity, and drive sales performance. The Retail Marketing Manager will be responsible for the development, management, and execution of marketing strategies and programs with retailers to drive business results. Description Of Duties - Execute National marketing programs as well as develops account specific initiatives. - Works closely with sales leadership and retailers to develop account specific marketing plans that include but are not limited to: in-store Point-of-Purchase (POP) materials, advertising, promotions, merchandising, Retailer Ads (ROTO's), and retail.com. - Influence the sales and marketing initiatives and brand messaging by bridging the internal bus