Manager, Global Social Media & Innovation
Michael Kors
New York City Metropolitan Areavia LinkedIn
Who You Are:The Manager, Global Social Media & Innovation is a highly motivated, strategic leader with a passion for social media, digital culture, and innovation. This role is responsible for shaping and executing global, multi-platform social media strategies that drive brand growth, engagement, and social commerce performance for Michael Kors.
This individual will lead the development, execution, and measurement of social strategies across key platforms, ensuring content and community experiences are aligned with brand vision, business objectives, and cultural relevance. They will oversee Michael Kors’ global social commerce channels, partner closely with the Creative team on content planning and distribution, and establish best-in-class community management practices.
The Manager, Global Social Media & Innovation will collaborate cross-functionally with regional social teams, e-commerce, paid media, and other key stakeholders to ensure global consistency while enabling locally relevant execution across markets. They will actively monitor the global social and competitive landscape, develop benchmarking and performance insights, and translate trends into forward-looking strategies that elevate the future of Michael Kors’ content, community, and commerce ecosystem.
This role requires a strong understanding of emerging platforms, digital behaviors, and evolving technologies, with the ability to identify opportunities for innovation while maintaining a disciplined, brand-led approach.
What You’ll Do:- Lead global content, community, and social commerce strategies across major social platforms, overseeing official brand accounts, content calendars, and execution of strategic initiatives.
- Partner closely with the Creative team to identify social-first opportunities, key brand moments, and talent partnerships, providing strategic input while creative development is managed by the Creative team.
- Oversee daily content publishing and platform management across