Associate Product Manager, Ad Experiences
Roku
Austin, TXvia LinkedIn
Teamwork makes the stream work. Roku is changing how the world watches TVRoku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines. About the roleThe Ad Experiences team is responsible for the intersection of revenue and viewer experience. As an APM, you will help define how users interact with advertising across our ecosystem, whether through mobile apps, web interfaces, or video platforms. You will work on the next generation of native and interactive ad formats that deliver value to advertisers while maintaining a high-quality user experience.This is an early-career role designed for high-potential individuals who are eager to learn the technical complexities of ad tech while developing a keen product sense for consumer-facing features. What you'll be doing- Feature Execution: Assist in the end-to-end lifecycle of new ad formats, from initial concept and wireframing to technical documentation and launch.
- Documentation & Specs: Author detailed PRDs (Product Requirement Documents) and user stories that translate business needs into clear, actionable requirements for Engineering and Design teams.
- Market Research: Conduct competitive analysis and user research to identify emerging trends in interactive advertising, shoppable content, and non-intrusive ad units.
- Experimentation & Analytics